“No other one marketing medium has this kind of reach and no mass market brand can afford to miss out on an audience of this size and diversity.”¹

“Shopper marketing, which is growing faster than internet advertising, doubling since 2004 is on pace for a compound annual growth rate of 21% through 2010.”²

Sales Activation Solutions is a destination media owner working with retailers, property owners and managers, brands and media agencies to deliver innovative, fully managed shopper marketing solutions in the retail environment.

At SAS we are thought leaders in shopper marketing for the destination media sector. We listen to the needs of both brands and destination owners and then offer innovative, high quality tools with industry leading compliance and post campaign data analysis. By providing flexible solutions we strive to ensure each and every campaign is highly successful.

We offer a expertise to:

• Retailers – helping them to use their “media platform” to derive new revenue streams
• Property owners/ managers – helping them to drive value for their retailers along with incremental revenue from their properties
• Brands – to communicate key message at the fixture to influence purchase behaviour
• Media agencies – to optimise the planning and delivery of in-store media activity
• Creative agencies – to optimise the creative for each media and destination format

¹ Martin Kingdon, General Director of POPAI, Feb 2006
² Grocery Manufacturers Association 2007